GHOST CRM

One customer profile.
Every interaction connected.

Ghost CRM creates a single source of truth for every visitor, member and guest by connecting access, engagement and digital experiences into one intelligent customer profile.

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UNIFIED PROFILES

Create a single view of every customer.

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VISITOR INSIGHTS

Understand behaviour across every interaction.

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AUTOMATED JOURNEYS

Trigger personalised experiences automatically.

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CONNECTED DATA

Bring access, engagement and venue activity together.

KEY BENEFITS

Built around customer intelligence.

Connect data, understand behaviour and create more personalised customer experiences.

01

Know Every Customer

Build a complete view of every visitor across all touchpoints.

Create a single source of truth for every interaction.

02

Eliminate Data Silos

Bring access, engagement and venue interactions together.

Connect fragmented systems into one platform.

03

Personalise Experiences

Deliver relevant experiences based on customer behaviour.

Turn insight into meaningful engagement.

04

Make Better Decisions

Transform connected data into actionable intelligence.

Identify trends, opportunities and risks faster.

HOW IT WORKS

From data capture to intelligent action.

Ghost CRM connects customer activity across the platform to create a richer, more actionable customer profile.

01

Capture

Collect customer activity from access events, interactions and digital touchpoints.

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02

Connect

Bring fragmented data together into a single customer profile.

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03

Enrich

Build deeper customer understanding with every interaction.

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04

Activate

Use customer intelligence to power engagement and business decisions.

Every interaction adds value to the customer profile.

CONNECTED PLATFORM

CRM sits at the centre of every customer interaction.

Ghost CRM connects access, engagement and digital experiences to create a complete view of every customer.

ACCESS

Captures verified visitor activity and venue interactions.

ENGAGE

Uses customer insight to power personalised journeys.

CRM

ONE CONNECTED PLATFORM

TOTEMS

Creates connected digital experiences across the venue.

CUSTOMER PROFILE

A single source of truth for every customer interaction.

One profile. Every interaction. Complete customer intelligence.

CRM

ONE CONNECTED PLATFORM

ACCESS

Captures verified visitor activity and venue interactions.

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ENGAGE

Uses customer insight to power personalised journeys.

↓

TOTEMS

Creates connected digital experiences across the venue.

↓

CUSTOMER PROFILE

A single source of truth for every customer interaction.

One access event can power every customer interaction.

READY TO UNLOCK CUSTOMER INTELLIGENCE?

One profile.
Every interaction connected.

See how Ghost CRM helps venues connect customer data, personalise experiences and make better decisions.

GHOST-AI

One platform connecting access,
audience intelligence, engagement
and digital experiences.

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